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  2. Safer Choice

History of Safer Choice and Design for the Environment

On this page:
  • Program History
  • Past DfE Projects

Program History

Early 1990s: Beginning of Design for the Environment. The Design for the Environment (DfE) Program began in the early 1990s as an innovative, non-regulatory initiative to help companies consider human health, environmental and economic effects of chemicals and technologies, as well as product performance, when designing and manufacturing commercial products and processes.

To accomplish this mission, DfE studied the challenges posed to human and environmental health within industry sectors. DfE convened partnerships with industry members, NGOs, academia, and other interested parties to develop innovative, cost-effective solutions—like safer chemicals and processes to dry clean clothing or manufacture computer circuit boards.

These partnerships produced an array of analytical documents and technical resources, in the form of Comparative Technology Substitutes Assessments (CTSAs), Best Practices Guidance, and Life-Cycle Assessments.

Late 1990s: An Emphasis on Safer Chemicals. Responding to the public’s increasing interest in and concerns for the safety of chemicals in common household and commercial products, DfE expanded its mission and began to focus on two areas: assessing alternatives to Agency priority chemicals, and recognizing companies for making best-in-class products containing safer chemical ingredients.

Mid-2000s: Safer Product Labeling Begins. To add incentive to the chemical selection process, DfE developed a certification program based on its Standard for Safer Products and safer chemical criteria—allowing companies to differentiate their products in the marketplace and making it easier for consumers and business purchasers to identify products that are safer for people, families and the environment.

2015: DfE Safer Product Label Becomes the Safer Choice Label. In February 2015, the Safer Choice label replaced the DfE product label. The new Safer Choice label has a more modern look to help consumers, businesses and institutional buyers easily recognize products that have earned the label. Note that the DfE logo, which was redesigned in 2022, is still in use for DfE-certified antimicrobial products.

2022: DfE Logo Modernized. In May 2022, EPA updated the DfE logo following a surge of engagement from consumers and institutional purchasers wanting to better understand how the products they use affect their health and the environment and to make responsible purchasing choices. The logo modernization aimed to make DfE-certified products easier for consumers and purchasers to find and to encourage companies to pursue certification for their products. The DfE logo identifies antimicrobial products, like sanitizers and disinfectants, that meet the health and safety standards of the pesticide registration process under the Federal Insecticide, Fungicide, and Rodenticide Act (FIFRA) as well as the standards for the DfE program.

Past DfE Projects

Safer Detergents Stewardship Initiative (SDSI)

SDSI offered EPA recognition--and listing on the SDSI web page--to companies using only safer surfactants.


The projects listed below are no longer active. For access to their publications and materials, contact SaferChoice_support@epa.gov.

Comparative Technology Substitutes Assessments (CTSAs):

  • Adhesives Technology
  • Computer Display
  • Garment & Textile Care
  • Industrial & Institutional Laundry
  • Integrated Environmental Management Systems
  • Print Wiring Board
  • Printing Partnership Programs

Workplace Best Practices:

  • Nail Salon Workers
  • Automotive Refinishing
  • Automotive Repair and Collision Repair
  • Spray Polyurethane Foam (SPF) insulation
  • HVLP Spray Guns
  • Paint Mixing and Spray Painting
  • Sanding

Life-Cycle Assessments:

  • Desktop Computer Displays
  • Lead-Free Solder in Electronics
  • Lithium-ion Batteries and Nanotechnology for Electric Vehicles
  • Wire and Cable Insulation and Jacketing

Safer Choice

  • Learn About Safer Choice
    • Frequently Asked Questions
    • Resources for Manufacturers
    • Partner of the Year Awards
  • Search Safer Choice Products
    • For Use in Your Community
    • Steps to Get the Safer Choice Label on Your Product
  • Safer Chemical Ingredients List
    • How to List on SCIL
  • Safer Choice Standard and Criteria
  • Related Programs
    • DfE Alternatives Assessments
  • Program History
  • Connect with Safer Choice
Contact the Safer Choice Program
Contact Us to ask a question, provide feedback, or report a problem.
Last updated on August 20, 2024
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